While Donald Trump remains stable in the first place along with the US-Mexican border.
To help achieve this, Andrés Manuel López Obrador has started a new initiative to boost the economies of towns and cities along the Mexican side of the border.
The business will grow and employ more people, increasing prosperity. But what are the details of the new "zone libre" or free zone scheme, and will it work?
It is noon at the Hotel La Villa de Zaragoza in downtown Tijuana, the Mexican city is directly from California's San Diego. Chef Gerardo Santos Gonzales and waitress Patricia Olvera Martinez are swinging into their well-practiced lunch service routine.
He is dry frying some oregano in a pan over a gas flame, while he takes the first orders in the restaurant. The freshly made salsas and corn tortillas are ready to go.
"The new Libre zone should help people here get jobs," says Gerardo. "It could transform the lives of Mexicans here ... and yes, some will not feel the need to look for work in the US."